What's the deal with Target's new, trendy reusable shopping bag?

In states with plastic bag bans, Target released a reusable shopping bag. Are they actually good for the environment?
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What's the deal with Target's new, trendy reusable shopping bag?

A new designer tote bag is in town 🤭🌺 Shop at your favorite farmer markets & Target runs in our new “Totes Local” tote bags! It will be…

Set of 6 Target Reusable Shopping Bags New

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Skip the plastic bags and checkout in style with the Target Reusable Tote. Made with sturdy, textured nonwoven material for reliable use you're sure

Large Reusable Handbag Red