Creators who upload long-form content to TikTok are growing 5x faster than those who don't - Tubefilter

We all know TikTok has had ten-minute videos for a while now. (Meanwhile, Shorts is still sticking creators with a 60-second limit, for…some During a creator event in late October, TikTok told attendees that across its entire userbase, people now spend half their time on the app watching videos that are longer than 60 seconds.

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Video Creators

TikTok is pushing longer videos. Some creators worry about the vibe shift