Canadian underwear brand Knix sells majority stake in $410-million deal - The Globe and Mail

By A Mystery Man Writer

Sweden-based hygiene company Essity has acquired a majority stake in Knix, a Canadian apparel company, which built its brand on leakproof underwear

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Knix Founder Joanna Griffiths Sells Majority Stake in $410-Million

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Knix, body-positive lingerie brand, celebrates 10 years

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