Lululemon's Align Dupe Swap: The Dupe Strategy Every Brand Should Duplicate

Lululemon’s popup event converted bargain bin shoppers who were buying dupes online into high-end, luxury legging brand ambassadors.

Lululemon's brilliant dupe strategy should be duplicated by all brands

Gen Z's Dupe Culture: A Clash of Clones and Consciousness - Glossi Mag

Gen Z shoppers send #dupe trend viral — saving money is the new cool

Melissa Litchfield Social Ads & Funnels (@litchfieldmedia) • Снимки и видеоклипове в Instagram

Melissa Litchfield Social Ads & Funnels(@litchfieldmedia) • Instagram 사진 및 동영상

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Best Lululemon Align dupe: Yunoga Women's Leggings on Canada

Melissa Litchfield, Social Ads & Funnels, Lululemon's Align Dupe Swap: The Dupe Strategy Every Brand Should Duplicate🔁 Did you see this in the news or all over social media?

Brand knockoffs: TikTok dupe culture can benefit without

Dupes economy surges as people find ways to stay trendy amid

Lululemon gave out $98k worth of leggings—here's how and why