By A Mystery Man Writer
The Cincinnati-based grocer is celebrating the 10-year anniversary of Simple Truth, a store brand the company values at more than $3 billion.
Grocers' private-label goods — increasingly high end with gourmet ingredients — help boost supermarket sales
Kroger reveals 'most-loved' Simple Truth brand products
Kroger Celebrates 10 Years of Simple Truth®
Our Favorite Kroger Simple Truth Foods - PureWow
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Kroger extends organic brand, including milk and yogurt, nationwide, 2012-09-24
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