Eileen Fisher: Eileen Fisher : How I Built This with Guy Raz : NPR

In 1983, Eileen Fisher signed up for a fashion trade show with no experience, no garments, no patterns or sketches – nothing but a few ideas for a women's clothing line focused on simplicity. Within three weeks, she came up with 12 pieces, a logo, and a name: Eileen Fisher. Today, the Eileen Fisher brand is still known for its elegant and minimalist designs, but it has grown to more than 60 locations and makes over $300 million in annual revenue. PLUS for our postscript "How You Built That," how Louisiana butcher Charlie Munford is helping popularize wild boar meat.
In 1983, Eileen Fisher signed up for a fashion trade show with no experience, no garments, no patterns or sketches – nothing but a few ideas for a women's clothing line focused on simplicity. Within three weeks, she came up with 12 pieces, a logo, and a name: Eileen Fisher. Today, the Eileen Fisher brand is still known for its elegant and minimalist designs, but it has grown to more than 60 locations and makes over $300 million in annual revenue. PLUS for our postscript How You Built That, how Louisiana butcher Charlie Munford is helping popularize wild boar meat.

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EILEEN FISHER's journey is the story of how an introverted interior designer played to her strengths and built a multimillion dollar clothing brand.

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