How international fashion brand Zara became a…

Fashion is a global industry and relies on localization to appeal to shoppers and continue manufacturing internationally.

How international fashion brand Zara became a…

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Furnishing the world: IKEA's localisation mastery, by Wolfestone

Furnishing the world: IKEA's localisation mastery, by Wolfestone

Launching Vogue magazine in the Middle East, by Wolfestone

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The case for using the Catalan language, by Wolfestone

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